Valentine’s Day is a time when both men and women spoil their significant other with goodies to show their love and appreciation for them. In fact, according to the National Retail Federation, the average person will spend around $142 on those gifts, which typically include candy, flowers, apparel, and jewelry. This year, there is a unique gift that people can give to both men and women that will not only surprise the recipient, but will give them a lasting investment at the same time.
“If you want a truly unique gift this year, consider giving the gift of a diamond investment,” explains Sean Cohen, president of Van Zwam, the creator of the Defined Value Diamonds. “Not only will it bring them joy then, but it will provide them with a secure investment that they can have for many years to come. These diamonds can also be set in jewelry anytime and their investment value will not be affected.”